Press release
INTERNATIONAL

BEYOND MEAT® ADDS ITS ICONIC BEYOND BURGER® TO OVER 2000 NEW RETAIL OUTLETS ACROSS THE UK

November 1, 2022

BEYOND MEAT® ADDS ITS ICONIC BEYOND BURGER® TO OVER 2000 NEW RETAIL OUTLETS ACROSS THE UK 

Beyond Burger® becomes more widely available at Tesco, Sainsbury’s and Asda stores

LONDON, UK, November 1, 2022 -- Beyond Meat, Inc. (NASDAQ: BYND), a leader in plant-based meat, is significantly increasing availability to its products across the UK by adding over 2000 new retail distribution points to its roster. This November, the company’s iconic and award-winning Beyond Burger® will be rolling into a further 1,512 Tesco and 413 Sainsbury's stores, with 98 Asda stores also being added in September.

“At Beyond Meat, we’re tirelessly working to champion a more accessible and sustainable food system,” said Steve Dalby, Regional Sales Manager UK at Beyond Meat. “With almost half of British adults considering reducing their intake of animal products in the future, we’re proud to be further rolling out our delicious plant-based Beyond Burger into more UK supermarkets so that people can continue eating what they love without having to compromise on taste or sustainability.”

Recently, the Beyond Burger won “Best Vegan Patty” in the Women’s Health Sports Nutrition Awards 2022, with the jurors saying: “As authentic as a regular beef patty, it achieves an impressive barbecue char and smoky aroma. The flavour is convincing, with rich, umami notes and ‘spot on’ seasoning; if you’re a new vegan and miss meat, it’s hard to beat”.

The Beyond Burger is the #1 chilled burger with the highest retail sales value of any plant-based chilled burger in the UK. Overall, the Beyond Meat brand continues to grow in both value and volume in the chilled and frozen plant-based meat categories in the UK (Nielsen, as of 25 September 2022).

Beyond Meat is available at major retailers across the UK and its current portfolio of products includes the iconic Beyond Burger®, Beyond Sausage®, Beyond Mince® and Beyond Meatballs®. All products are designed to have the same taste and texture as animal-based meat and are made with high-quality, plant-based ingredients with no cholesterol, soy or gluten. 

About Beyond Meat

Beyond Meat, Inc. (NASDAQ:BYND) is a leading plant-based meat company offering a portfolio of revolutionary plant-based meats. Founded in 2009, Beyond Meat products are designed to have the same taste and texture as animal-based meat while offering certain environmental benefits. Beyond Meat’s brand commitment, Eat What You Love™, represents a strong belief that there is a better way to feed our future and that the positive choices we all make, no matter how small, can help us move towards the kind of future we want. By shifting from animal-based meat to plant-based meat, we can help address concerns related to resource conservation and animal welfare. As of June 2022, Beyond Meat branded products were available at approximately 183,000 retail and foodservice outlets in over 90 countries worldwide. Visit www.BeyondMeat.com and follow @BeyondMeatEU on Instagram, @BeyondMeat on Facebook, Twitter and TikTok.

 

 

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