BEYOND MEAT® LAUNCHES ICONIC BEYOND BURGER® AND BEYOND SAUSAGE® AT MORRISONS NATIONWIDE
September 26, 2022
LONDON, UK, September 26, 2022 -- Beyond Meat, Inc. (NASDAQ: BYND), a leader in plant-based meat, today announced the arrival of the iconic Beyond Burger® and Beyond Sausage® in Morrisons. With this roll out, Beyond Meat continues to increase the accessibility of delicious and nutritious plant-based meat options to even more consumers.
With nearly half of Brits considering reducing their intake of animal products in the future, Beyond Meat enables consumers to continue eating the things they love -- like a juicy, delicious burger or sausage -- without sacrifice. The delicious Beyond Burger and Beyond Sausage are made with high-quality, plant-based ingredients with no cholesterol, soy or gluten, and are packed with protein.
Beyond Meat’s mission is to provide excellent products that help us move towards the kind of future consumers want. For example, a peer-reviewed Life Cycle Analysis conducted by the University of Michigan also found that producing the original U.S. Beyond Burger uses 99% less water, 93% less land, nearly 50% less energy and generates 90% fewer greenhouse gas emissions than producing a 1/4 lb. U.S. beef burger.
“We’re delighted to introduce Beyond Meat to Morrisons’ customers in our quest to make tasty plant-based meat more available across the UK,” said Jorg Oostdam, Beyond Meat General Manager, Europe. “Our Beyond Meat products are enjoyed by everyone from carnivores to flexitarians to vegans looking for the same taste and texture as animal-based meat but seeking a more planet-friendly option.”
Beyond Meat’s portfolio of delicious plant-based products are available at major retailers nationwide. Of the Top 10 plant-based meat brands in the UK, Beyond Meat has the most YTD growth in terms of volume sales in the chilled and frozen categories (Nielsen, as of August 27, 2022).
About Beyond Meat
Beyond Meat, Inc. (NASDAQ:BYND) is a leading plant-based meat company offering a portfolio of revolutionary plant-based meats. Founded in 2009, Beyond Meat products are designed to have the same taste and texture as animal-based meat while offering certain environmental benefits. Beyond Meat’s brand commitment, Eat What You Love™, represents a strong belief that there is a better way to feed our future and that the positive choices we all make, no matter how small, can help us move towards the kind of future we want. By shifting from animal-based meat to plant-based meat, we can help address concerns related to resource conservation and animal welfare. As of June 2022, Beyond Meat branded products were available at approximately 183,000 retail and foodservice outlets in over 90 countries worldwide. Visit www.BeyondMeat.com and follow @BeyondMeatEU on Instagram, @BeyondMeat on Facebook, Twitter and TikTok.
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