Just when you thought you couldn’t love the Beyond Burger® anymore, we’re bringing you not just one, but TWO new mouthwatering versions of the iconic plant-based burger, coming in early 2021.

Similar to how ground beef has different nutritional options, Beyond Meat is bringing you a plant-based first: consumers will now be able to choose between different options of plant-based burgers to best fit their lifestyles.

One of the new Beyond Burgers features our juiciest patty for the meatiest burger experience, with strong nutritional wins like 35% less saturated fat than 80/20 beef. The other is our most nutritious patty yet with 55% less saturated fat than 80/20 beef. Both burgers will have a similar savory taste profile, lower total fat and fewer calories than 80/20 beef and B vitamins and minerals comparable to the micronutrient profile of beef. 

“I am personally thrilled to introduce this new Beyond Burger platform as it speaks so clearly to what our brand and company stands for,” said Ethan Brown, CEO and Founder, Beyond Meat. “Our commitment is to provide consumers with absolutely delicious plant-based meats that are better for people and the planet, no sacrifice required. These new iterations deliver on this promise, and I am immensely proud of our team’s ability to make such strong advances in taste, juiciness and nutrition through our Rapid and Relentless Innovation program. Just as you can find different varieties of ground beef, consumers will now have more choice to satisfy their individual nutritional needs and preferences.”

Live in Los Angeles? From November 18-20th, we’re giving fans an exclusive preview to unveil the new versions of the Beyond Burger.The individualized, highly visual and immersive experience will include a first look and taste of the new burgers. Reservations are required, party size is limited to a maximum of four guests of the same household. Book now via Resy, while spots last. Follow Beyond Meat’s social channels for live updates from the event using #GoBeyond.

Welcome to an even better Beyond -- we’re thrilled to have you here.



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